Page 26 - The 2020 Enterprise

The 2020 Enterprise in the Digital Age...
26
Creating value from data
and building trust
The context: capitalising on cloud computing and on
big data
Cloud Computing and Big Data represent opportunities to create
new products and services in most economic sectors (healthcare,
automotive, insurance…). But they also pose the critical question of
how to protect information.
Cloud Computing allows companies to move beyond their borders
and, with this in mind, managing data is one of the major keys of
competitiveness: the question now is how to devise new business
models with and around data, wherever the data may be, and how to
create new products and services from its exploitation.
If data is tomorrow’s black gold, companies must be quick to exploit
and secure this strategic asset: but how can companies reconcile
business stakes and ethics in data exploitation?
Data is tomorrow’s black gold,
companies must be quick to exploit
and secure this strategic asset!
4